There has been a lot of studies into the efficacy of e-collars versus positive reinforcement, as well as their impact on the dog's health. Many studies have found that e-collars are no more effective than positive reinforcement in improving behavioral problems. Other research examined the physiological impact of e-collar training strategies on the dog and discovered that positive reinforcement techniques caused less discomfort in the dog than negative reinforcement techniques, implying that negative reinforcement techniques could be detrimental to the dog's welfare. Since there has been so much literature on the possible harmful consequences of using e-collars, this study seeks to figure out why owners want to use them and whether or not they believe it has adversely or positively impacted their relationship with their dog. After analyzing responses, E-collars appear to serve a specific need for dog owners, specifically by being reliable and increasing freedom through off-leash communication. Overall, by understanding the needs of dog owners, the training community can find ways to improve and increase the effectiveness of training methods which will in return improve human-animal relationships and overall animal welfare.